Noise raises $5.5 million to connect brands with everyday content creators

A neutral summary of Noise wants to help everyday people become paid content creators, published by TechCrunch. Summarised for the Ceeve reading list; the original reporting is TechCrunch's.

Noise, a marketing platform, connects brands with content creators of all follower levels to produce campaigns at lower costs than traditional influencer hiring. The platform enables anyone to download the app and join brand campaigns, then pay creators per view rather than flat fees. Brands submit content briefs and budgets, and Noise manages sourcing creators, relationships, and payments across thousands of simultaneous campaigns.

The company announced a $5.5 million seed round led by Capital Midwest, M25, and Grishin Robotics, bringing total funding to $7.2 million. Noise reports 1.5 million creators on its platform, with top performers earning over six figures annually. The startup was founded in 2025 by Diego Kafie, Stu Feldt, and Nic Weber, who previously built a mobile game app called Playbite.

Currently focused on mobile app companies with startup budgets, Noise recently launched an Organic-to-Ads program allowing brands to run creator videos as paid advertisements on Meta and TikTok. The platform teaches new creators through training modules before granting access to higher-paying opportunities. Creators entering the influencer space might find Noise relevant as they evaluate platforms when building experience with Ceeve.

Read the original on TechCrunch

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